TAG Heuer men’s luxury watches and women’s swiss watches make timekeeping an art.

Within the world of Swiss watches and luxury watches – well known for their quality and precision – TAG Heuer timepieces are in a class apart. Featuring the most advanced technology and unconventional design, they are much more than luxury timepieces or sports watches – they are the benchmark in watchmaking.

Indeed, TAG Heuer chronograph watches are recognised as the height of Swiss watch timekeeping accuracy. As such, the brand’s luxury sport watches are the official timekeepers of one of the world’s most prominent races, the Monaco Grand Prix. TAG Heuer is also proud to be the official partner of Oracle Team USA, winner of the America’s Cup, and cherished Formula 1 automotive manufacture McLaren – bringing together speed and timekeeping precision in perfect harmony.

In doing so, TAG Heuer combines hand craftsmanship with the best in today’s technology. Its ladies’ and men’s watches inspire innovation and excellence while upholding its rich heritage. Fully modern yet decidedly timeless, a TAG Heuer swiss watch exceeds mere aesthetics: ensuring this first-rate mechanical precision, its automatic watches boast high frequencies beginning at 21,600 vibrations per hour and climbing all the way to 360,000 vibrations per hour, as exemplified by the Calibre 360. It is not surprise, then, that a number of its automatic watch movements have earned the prestigious Official Swiss Chronometer Control (C.O.S.C.) certificate.

When it comes to aesthetics, TAG Heuer swiss timepieces are just as impressive. Fashioned by the field’s utmost experts, these luxury Swiss watches blend the finest materials in perfect harmony. Whether utilising the best in traditional materials – like solid gold or stainless steel, calfskin or alligator leather – or complementing them with more current, contemporary materials – like high-tech rubber and modern fabric – TAG Heuer blurs the lines of what sports watches and luxury watches truly are. Likewise, with fine brushing, black PVD finish and ruthenium treatment, the watches’ quality finishes are both sophisticated yet innovative, attractive yet ever functional.

Not to be left behind, its watches for women are the summit of discrete elegance, with its diamond watches adding a particularly soft sparkle of femininity to the iconic men’s watch models that have built TAG Heuer’s reputation: the TAG Heuer Carrera, the Aquaracer, the Monaco, the Link and the TAG Heuer Formula 1. Boasting luxury materials and clean lines, these tasteful ladies’ timepieces continue the tradition of expert craftsmanship and impressive accuracy that have shaped the brand’s DNA for more than a hundred years.

All this to say that TAG Heuer timepieces are about more than just luxury or precision: they embody the best that Swiss craftsmanship has to offer. Arrestingly beautiful yet fully dependable, finely crafted yet resolutely high-tech, strikingly contemporary yet timelessly refined: TAG Heuer gives new meaning to luxury watches for men and women.

ORIGINAL RIMLESS Dark Elastomer frame glasses 5201-008

REFLEX

ORIGINAL RIMLESS

REF: 5201-008

Ingenious. Reflex improves on typical frames that curve around the ear by substituting a straight, hingeless temple. The temples grips …

Ingenious. Reflex improves on typical frames that curve around the ear by substituting a straight, hingeless temple. The temples grips your head lightly, and with no hinges, they fit comfortably under a helmet.Innovative. Exceptional materials - light and durable beta-titanium coated in special elastomers – mean optimal comfort. A memory for the shape of your head. And resistance that well exceeds European standards.Iconic. TAG Heuer Avant-Garde Eyewear Reflex series: innovation in a subtle yet instantly recognizable design.

Design

To avoid the unappealing line break caused by the closing mechanism on a traditional temple design, TAG Heuer has developed the world’s first hinge-less eyewear.

To further enhance the frames’ integrated design, the hinge-less temples perfectly match with the frame, giving the eyewear a uniquely sober look. Colours range from sober to racy — black, tobacco brown to classic TAG Heuer red.

With its stylishly modest profile and character, fluid design and pure dynamic lines, the Reflex Original will seduce TAG Heuer fans seeking a more refined allure.

Ergonomics

Exceptionnal comfort
The straight temples are designed to fit perfectly under any racing helmet. The other ergonomic standouts — the "soft touch" elastomer and adjustable nose pads and tips — provide exceptional comfort.
Ultimate Lightness
The beta-titanium frame offers unparalleled lightness, while maintaining an exemplary tensile strength and resistance.
Perfect hold
The temples hug the sides of face by applying lateral pressure, ensuring no slippage. Perfect for sports: no matter the movement, the glasses stay perfectly in place.

Materials and care

FRAME :Dark
TEMPLES :Dark Grey, Elastomer
General Cleaning

To maintain the esthetic appeal of your frame and keep it in good working order, you should clean it regularly as follows:

• Put your eyewear under warm water, scrub it slowly with soap directly with your hand. Dry it with a clean and dry rag.

• Avoid contact with salt or chlorine water.

• Avoid contact with chemical products (solvents, detergents, alcohol …)

• Do never clean your lenses with a paper towel, that could cause micro-scratches.

Leather

To maintain the esthetic appeal of your frame and keep it in good working order, you should clean it regularly as follows:

• Clean your temples with a dry, clean and soft rag to remove sweat and stain marks.

• To protect the leather to wear and tear, scrub it with moisturizing cream.

• Avoid contact with water.

• Avoid wide and quick temperature changes.

Elastomer

To maintain the esthetic appeal of your frame and keep it in good working order, you should clean it regularly as follows:

• Clean your temples with warm water and soap.

• Do not hesitate to insist in order to bring out impurities stuck in the elastomer.

• Rince it with warm water.

• Dry it with a clean and dry rag.

Quality

The high level of TAG Heuer quality is based on rigorous selection and continuous monitoring of all its suppliers and their products.
Throughout the manufacturing process, each component is subjected to numerous tests and controls designed to verify the craftsmanship.
After stringent quality tests, the frame undergoes a final meticulous examination by an expert eyewear maker, who ensures the perfection of the entire piece.

Other finishes