TAG Heuer men’s luxury watches and women’s swiss watches make timekeeping an art.

Within the world of Swiss watches and luxury watches – well known for their quality and precision – TAG Heuer timepieces are in a class apart. Featuring the most advanced technology and unconventional design, they are much more than luxury timepieces or sports watches – they are the benchmark in watchmaking.

Indeed, TAG Heuer chronograph watches are recognised as the height of Swiss watch timekeeping accuracy. As such, the brand’s luxury sport watches are the official timekeepers of one of the world’s most prominent races, the Monaco Grand Prix. TAG Heuer is also proud to be the official partner of Oracle Team USA, winner of the America’s Cup, and cherished Formula 1 automotive manufacture McLaren – bringing together speed and timekeeping precision in perfect harmony.

In doing so, TAG Heuer combines hand craftsmanship with the best in today’s technology. Its ladies’ and men’s watches inspire innovation and excellence while upholding its rich heritage. Fully modern yet decidedly timeless, a TAG Heuer swiss watch exceeds mere aesthetics: ensuring this first-rate mechanical precision, its automatic watches boast high frequencies beginning at 21,600 vibrations per hour and climbing all the way to 360,000 vibrations per hour, as exemplified by the Calibre 360. It is not surprise, then, that a number of its automatic watch movements have earned the prestigious Official Swiss Chronometer Control (C.O.S.C.) certificate.

When it comes to aesthetics, TAG Heuer swiss timepieces are just as impressive. Fashioned by the field’s utmost experts, these luxury Swiss watches blend the finest materials in perfect harmony. Whether utilising the best in traditional materials – like solid gold or stainless steel, calfskin or alligator leather – or complementing them with more current, contemporary materials – like high-tech rubber and modern fabric – TAG Heuer blurs the lines of what sports watches and luxury watches truly are. Likewise, with fine brushing, black PVD finish and ruthenium treatment, the watches’ quality finishes are both sophisticated yet innovative, attractive yet ever functional.

Not to be left behind, its watches for women are the summit of discrete elegance, with its diamond watches adding a particularly soft sparkle of femininity to the iconic men’s watch models that have built TAG Heuer’s reputation: the TAG Heuer Carrera, the Aquaracer, the Monaco, the Link and the TAG Heuer Formula 1. Boasting luxury materials and clean lines, these tasteful ladies’ timepieces continue the tradition of expert craftsmanship and impressive accuracy that have shaped the brand’s DNA for more than a hundred years.

All this to say that TAG Heuer timepieces are about more than just luxury or precision: they embody the best that Swiss craftsmanship has to offer. Arrestingly beautiful yet fully dependable, finely crafted yet resolutely high-tech, strikingly contemporary yet timelessly refined: TAG Heuer gives new meaning to luxury watches for men and women.

20 Dec. The new TAG HEUER CARRERA MIKROGRAPH AVANT-GARDE 1/100TH SECOND

  • Mikro

Accurately measuring time is of course the very essence of high-end watchmaking. Even more challenging, however, is to precisely divide seconds into the smallest possible fractions by means of a chronograph function. From the beginning, TAG Heuer has pioneered utmost precision and ever pushed limits of accuracy beyond conventional frontiers, making it today the undisputed master of every tiny fraction of time, 1/10th, 1/100th, 1/1,000th and 5/10,000th of a second.

With the new TAG HEUER CARRERA MIKROGRAPH AVANT-GARDE 1/100TH SECOND, TAG Heuer continues to explore the concept of the dual chain launched in January 2011. This technology allows, in an integrated mechanical movement, the elimination of cross-interference between the watch and the chronograph, and paves the way for an authentic dual-certification timepiece.

This game-changing innovation combines two assortments beating at 28,800 and 360,000 beats/hour respectively. It offers unrivalled precision and chronometry thanks to the independence of its “normal speed” and “high speed” watchmaking chains.

Detailed Features:

REF: CAR5A50.FC6319

Dial:

- Black external part & fine brushed anthracite internal part featuring 3 counters

- Solid rose-gold (18K 5N) “100” hand applied arabic numerals

- Solid rose-gold (18K 5N) hour and minute hands with luminescent markers

- Solid rose-gold (18K 5N) small second hand

Case:

- Diameter: 45mm

- Titanium grade 5 with black titanium carbide coating case

- Solid rose-gold (18K 5N) crown overmolded with black rubber

- Solid rose gold (18K 5N) push buttons

- Polished, fine brushed and sandblasted solid rose gold (18K 5N) horns

Bracelet:

- Hand-sewn black alligator strap with soft touch effect

Movement:

- Engraved rotating mass: XX/50

- COSC certified (watch)

- 480 components

- 68 jewels

- Power reserve: watch: 42 hours, chronograph: 90 minutes

- 1/100th second chronograph function

- 2 balance wheels

- Automatic bi-directionnal rewinding system

- Date