RIDE ON. Speed. Sweat. Strength. Jack Heuer created the Carrera watch in 1963 in tribute to the famous Carrera Panamericana auto race widely considered the most dangerous in the world. Just as exciting as the race that inspired it, the watch broke traditional watchmaking rules and was the first chronograph specifically designed for professional drivers, but perfect for speeding down the open road or cruising through daily life thanks to a more simple, more elegant, more readable design. He broke the rules of watchmaking design and TAG Heuer has been blending fashion and function ever since. The Carrera celebrates the speed demons, the risk-takers and the dreamers who race against time and never slow down.
Fuel your need for speed
This timeless classic is the perfect copilot for car enthusiasts on or off the racetrack with a large opening face for excellent readability, special luminescent hands and markers to light the way and a folding clasp with a built-in security system.
We changed history, now it's your turn
Jack Heuer chose the name Carrera after the most dangerous motorsporting event ever. He registered it for Heuer, designed a one-of-a-kind watch and the rest is history.
These watches are the backbone of TAG Heuer and pioneers in accessible luxury.
The Calibre 1887 broke the mold as TAG Heuer's first in-house movement and it's the most reliable calibre on the market today as we continue to push limits and make improvements on this fine mechanics.
Our Heuer 01 is the most advanced design of this now classic caliber and Heuer 02T models are the ultimate avant-garde Swiss-made chronograph Heuer watches.
The chronograph is essential for timing race cars and recording lap times in motor races.
Every tiny bit of a second counts in this high-risk, adrenaline-pumping sport.
Edouard Heuer launched his first Heuer chronograph in 1882 and registered the patent for the oscillating pinion in 1887. This major milestone sent shockwaves through the entire watchmaking industry and made the company synonymous with the chronograph.
TAG Heuer’s range of high-precision Carrera Chronographs continue to reinvent themselves with new technology and avant-garde design.